Results
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Marketing research : methodological foundations / Gilbert A. Churchill Jr. Publication: Fort Worth, US [etc.] : Harcourt Brace College Publishers, cop. 1999Description: XXVII, 1017 p. :
il. ;
28 cmAvailability: Items available for loan: Call number: HF5415.2.CHU FCT 38440 (1).
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Marketing research / David A. Aaker, V. Kumar, George S. Day Publication: Hoboken, US : John Wiley & Sons, cop. 2007Description: XVII, 774 p. :
il. ;
26 cmAvailability: Items available for loan: Call number: HF5415.2.AAK FCT 65773 (1).
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Customer behavior : consumer behavior and beyond / Jagdish N. Sheth, Banwari Mittal, Bruce I. Newman Publication: Fort Worth, US [etc.] : The Dryden Press, cop. 1999Description: XXXII, 799 p. :
il. ;
30 cmAvailability: Items available for loan: Call number: HF5415.3.SHE FCT 38557 (1).
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