Contempory marketing 1999 / Louis E. Boone, David L. Kurtz
Language: eng.Country: US - United States of America.Publication: Fort Worth, US [etc.] : Harcourt Brace College Publishers, cop. 1999Description: XXXIII, 742 p. : il. ; 28 cmISBN: 0-03-022313-X.Subject - Topical Name: Marketing| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
| Monografia | Biblioteca NOVA FCT Sala verde/Piso 1 | Não Ficção | HF5415.BOO FCT 38438 (Browse shelf(Opens below)) | 1 | Available | 0006888 |
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| HF5415.BAK FCT 34660 Desktop direct marketing, how to use up-to-the-minute technologies to find and reach new customers | HF5415.BER FCT 34179 Data mining techniques, for marketing, sales, and customer support | HF5415.BER FCT 34432 Data mining techniques, for marketing, sales, and customer support | HF5415.BOO FCT 38438 Contempory marketing 1999 | HF5415.BOV FCT 23519 International edition marketing | HF5415.BUE FCT 14564 Marketing management, a strategic planning approach | HF5415.CRA FCT 60916 Strategic marketing |
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