Thompson, Arthur A.
Strategic management : concepts and cases. - 11th ed.. - Boston [etc.] : McGraw-Hill , cop. 1999 . - XXIII, 666 p. : il. ; 25 cm.
ISBN 0 07 116789 7
Planeamento estratégico
Strategic management : concepts and cases. - 11th ed.. - Boston [etc.] : McGraw-Hill , cop. 1999 . - XXIII, 666 p. : il. ; 25 cm.
ISBN 0 07 116789 7
Planeamento estratégico