Blackwell, Roger D.
Contemporary cases in consumer behavior / Roger D. Blackwell, Kristina S. Blackwell, W. Wayne Talarzyk. - 4th ed. - Fort Worth, US [etc.] : Harcourt Brace College Publishers , cop. 1993 . - XIII, 526 p. : il. ; 25 cm.
ISBN 0-03-097038-5
Comportamento do consumidor
Marketing
LCC HF5415.3
Contemporary cases in consumer behavior / Roger D. Blackwell, Kristina S. Blackwell, W. Wayne Talarzyk. - 4th ed. - Fort Worth, US [etc.] : Harcourt Brace College Publishers , cop. 1993 . - XIII, 526 p. : il. ; 25 cm.
ISBN 0-03-097038-5
Comportamento do consumidor
Marketing
LCC HF5415.3
